Quality Over Quantity
A professional portfolio doesn’t need to be huge. In fact, the most effective books usually feature around 10–12 carefully selected images. Each shot should serve a purpose — showing a different side of you, rather than repeating the same angle or style.
Essential Shots
To demonstrate your full potential, a strong portfolio will usually include:
Close-ups / Beauty Shots – clear, natural headshots that highlight features and expression.
Mid-Length Shots – waist-up images that show presence, posture, and versatility.
Full-Body Shots – essential for proportions, stance, and movement.
Creative Compositions – wider framing or editorial-style images that show confidence and storytelling ability.
This mix ensures your portfolio is balanced, versatile, and ready to meet the expectations of clients across different sectors.
Tailored to Your Market
Not every model’s portfolio should look the same. A strong book reflects the type of work you want to book:
E-commerce / Catalogue → clean, simple images showing products and fit.
Editorial / Fashion → expressive, stylised looks with a creative edge.
Commercial / Lifestyle → approachable, relatable images set in everyday contexts.
Beauty → high-quality close-ups with emphasis on skin, makeup, and expression.
By tailoring your portfolio, you position yourself directly for the market you want to break into.
Cohesion and Impact
Every image should be chosen carefully for impact. Professional lighting, direction, and retouching play a huge role here — but subtlety is key. The goal is always to keep you looking natural, versatile, and authentic. The final book should feel cohesive, telling a consistent story while proving you can adapt to different roles.
Ready to Open Doors
A strong model book isn’t just a collection of nice photos. It’s a curated showcase that demonstrates your potential, communicates your range, and gets you noticed in a competitive industry.
If you’re ready to take the next step in your modelling career, I can help you create a professional portfolio that highlights your strengths and opens doors to new opportunities.

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